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How do you feel about content creation (Recording a video, writing a blog, creating social media posts and etc.) for your business?
Did you know that it can take up to 6 hours to create just 1 piece of content? After creating that 1 piece of content you then need to decide where you’re going to upload it so you can share it either by posting it on social media or sending it as an email or as a blog.
With all that in mind, it’s no wonder that most business owners simply put it in the proverbial “too hard basket”.
However, we know that we should be sharing our content for our business to be known.
This is where content repurposing comes in.
Thu Sep 29, 2022
✨ What Is Content Repurposing
Simply put, content repurposing is the act of reusing one piece of longer-form content such as a video, a podcast, a blog, or an article and chopping it up to reuse in other social media channels.
✨ Most Efficient Way to Repurpose Content
The best way is to start big and go from there. We call this a video content pyramid. Start by recording a video and then you can cut the video up into smaller chunks, extract the audio and create a podcast and sound bites, transcribe it and use the text for a blog, and article and cut it up into social media posts. This saves you hours and gets you a bucket load of content.
✨ Save Hours By Streamlining Your Workflow
To make it even more efficient, spend a bit of time putting together a content calendar, create templates for your social post, your email newsletters and your audio sound bites. Then schedule your content using a scheduling tool so can set and forget.
✨ Use a Repurposing App
Finally, to help save you more hours, with LESS effort when Repurposing your Contents, we have developed FLINTT (https://www.flintt.com.au/). Flintt has been specifically curated to empower you with new ideas and practical solutions on how you can build your brand reputation by increasing your social media and email marketing efforts while reducing the amount of time you spend on content creation. Do Check it out.
Conclusion
Content creation may not be simple but you can definitely make it easier by getting the maximum bang for buck and repurposing the content you are creating.
Don’t forget to comment, like, and share.
Remember, you were born to influence your industry ♡
The Eventologist - Anna Osherov
Hello, I’m Anna Osherov!
An event marketing expert, an Eventologist, a speaker, facilitator, and consultant on How To Master Events For Your Brand and Business Growth. Since 2006 I have been working directly with business owners and organizations on their marketing and business development success. I am the founder of the Holistic Business Hub, Flintt, and annaosherov.com. My clients are visionary leaders making a difference one successful event at a time.
Since COVID, I closed my business event venue and took my event training online with a program aimed at teaching coaches, authors, business owners, speakers, and entrepreneurs to plan, promote and present webinars. Helping them unlock a new highly profitable revenue stream in their business.
A communicator, co-creator, and a vicarious achiever, I am always happier when I am supporting the growth of others and when growth is gained as a team. If you were to ask my friends and co-workers what my strengths are, they would tell you that my positive energy is infectious and I am always on the move getting things done…
It is a pleasure to meet you.